That pile of money sure does look nice…
There’s been suggestions in the media lately that the international economic crisis means that we’ll have to put climate change action on hold. I honestly don’t see why: the kinds of things that will help the environment will be creating jobs, making our businesses more efficient, and reducing the costs of dealing with pollution. Apparently we can spend money to save money in one arena, but not the other.
But let’s look at the similarities between these two situations:
Credit crisis:
- caused by big corporations who are trying to avoid paying for any risks they took
- a few experts understand it fully; the rest of us try to keep up
- has international repercussions: what happens in the US affects everyone else too
- has personal repercussions: the general public will end up paying for it
Climate change:
- enabled by big corporations who are trying to avoid paying for the pollution they cause
- a few scientists understand it fully; the rest of us try to keep up
- has international repercussions: actions in one nation affect the rest of the planet
- has personal repercussions: the general public will end up paying for it
We’re told that it’s imperative to throw lots of money towards solving the economic crisis, because if we don’t we’ll all be ruined. It’s an emergency! Yet, if we suggest spending money on the environmental crisis, we’re told that we couldn’t possibly do that, because we don’t know what the risks are, and it’s too hard to understand, and maybe we should just wait until all the skeptics are appeased, and what’s the rush anyway…
What a crock. It reminds me of the bit in An Inconvenient Truth, where Gore shows a cartoon of an investor looking at a scale with the Earth on one side, and a pile of gold on the other. Hmmm – this is the only planet we’ve got, but my, doesn’t that pile of gold look nice and shiny! I wonder which one we’ll choose.




I choose the planet! The current economical woes will be over in a few years, but climate change will be with us for a very long time, if we don’t all act now! Good post Julie!
Gav
Oh so true…
As Australian businesses face what could be the gloomiest economic conditions in 20 years, the focus of our very big environmental predicament has somehow melted into the background. Surely the very survival of the business itself is first and foremost during this tough economic period and the impact or footprint on the environment of a business is a very distant second? That is unless you believe the 2 are very closely linked and come to the realization that by becoming a more sustainable and environmentally friendly company, you are in fact obtaining some very real and proven business benefits that can help you during these tough economic times. Sustainable businesses have lower costs, more competitor differentiation, stickier customers and happier employees. Sustainable companies across the globe are realising that whats good for the environment is also good for business!